Ever wonder how does one make the choice among a wealth of options when purchasing a product or service? Ultimately coming to a decision and choosing a certain brand over the others? Pursuing a higher education in Marketing might just be the right choice for you. An education in Marketing will equip you with the knowledge on what goes on before consumer services and products make it to the shelves.


What is Marketing?

Contrary to a popular misconception, marketing is not solely advertising. It involves a variety of activities from market analysis to product development and finally implementation. Even then, marketing goes beyond initial product development. Continual monitoring after product launch is crucial in ensuring customer satisfaction and brand loyalty in the long run. A concrete marketing plan is one of the key ingredient in a company’s success. Companies these days are increasingly geared towards consumer-oriented marketing where the focus is on the consumer’s needs and satisfaction.


Essentially, marketing is a process dedicated to differentiating your company from its competitors. In the study of Marketing, you will learn how to develop a successful marketing plan that will be appealing and enticing to consumers.

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Careers in Marketing

Marketing is a popular business major among students. Graduate with a degree that is among the most useful in the business field. Graduates will be prepared with knowledge that is high in demand in the business field and look forward to a potentially lucrative career.


The following are possible career choices with a degree in Marketing:



Advertising Account Executive

Advertising Account Planner

Market Researcher

Media Buyer

Public Relations Account executive

Sales Promotion Account Executive

Social Media Manager


Jobs related to your degree:

Business Advisor

Event Manager

Product Manager

Web Content Manager

 Pursue Your Dream in the field of Marketing


There is a plethora of institutions that offer outstanding Marketing courses in the world. Just a suggestion, there are many institutions in the UK that offer exceptional courses in Marketing. Here are the reasons why you study abroad in UK and pursue your degree. You should also take note of the minimal fees required.


For instance, Sheffield Hallam University’s city campus offers a 3-4 years Bachelor of Arts (Hons) degree in Marketing. You will acquire valuable knowledge in applied marketing concepts and experience working in the industry to gain first hand insights. There are several reasons why you should study at Sheffield Hallam University, which we talk about here.


The University of Bath also offers a 4 years Bachelor of Science (Hons) degree in Management with Marketing. Graduates will be armed with expert knowledge and expertise in the marketing field.


Here are the Top 10 universities specialising in marketing in the UK:

  1. University of Bath
  2. Durham University
  3. University of Leeds
  4. University of Strathclyde
  5. Lancaster University
  6. Newcastle University
  7. University of Sussex
  8. University of Manchester
  9. University of Kent
  10. University of East Anglia


If you are considering to pursue a degree in other parts of the world, fret not! There are a multitude of universities available that we can recommend. For more details on partner universities, entry requirements and application procedures, please do drop us an email at or fill in the enquiry form below. Alternatively, you can also head over to our office for a walk-in consultation session with our friendly consultants!


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